Overview

Neon Wave is a surf and snow inspired lifestyle shop founded in Rochester, New York. They sell hard and soft goods to support you through all of life’s journeys. Neon Wave offers a modern and forward-thinking approach to retail. They bring together carefully chosen fashion, technical, and conceptual items and place them in context through physical and digital experiences. 

Launch Site
Client

Neon Wave

Platform

Shopify

Technology

Accumula
Lightspeed Retail

Challenge

Neon Wave was looking to build an immersive online experience to support their line of products. They wanted to bridge the gap between retail and online and integrate Lightspeed Retail with Shopify. Having real-time inventory, customers and data synced in a centralized place was essential to their business.

Solution

We integrated Lightspeed Retail with Accumula to seamlessly connect their point-of-sale system to Shopify. Working with the Accumula team we mapped out all existing data points to make sure all product information could be accurately brought over. We then worked with the Neon Wave staff to create a seamless workflow for adding in new products going forward. With our help and guidance we were able to streamline their inventory and effectively manage everything.

Product Filter & Search

We integrated and installed a powerful product filter and search solution. By assigning specific product tags we were able to group products for easier sorting. Users are presented with multiple filter options including brand, product type, subtype, color, size and selection.

Sustainability

We worked with Neon Wave to craft a dynamic storytelling experience around their sustainability efforts. With the use of smooth easing and transition effects, we educated customers about their mission and contribution towards environmental nonprofits.